Background

FoodDrinkEurope position: digital labelling

Published: 12/01/2024

Whether it’s knowing how sustainable our food is to how nutritious it is, providing consumers with the right information in a transparent and accessible manner is at the heart of building more sustainable food systems.

Incorporating digital solutions onto the food label can meet consumers’ appetite for more information, overcoming the space constraints of physical labels whilst reducing the generation of packaging waste.